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What is ENOUGH IS ENOUGH?

ENOUGH IS ENOUGH is a civil action initiated by dozens of civil associations working in Macedonia. ENOUGH IS ENOUGH is a response of these individuals to the situation in which we are all put during the last several years. It does not have a national feature and no political party is backing it. The civil concept of living with all its duties and responsibilities is our interest. Our strategy is to achieve a social and economic progress of the community, without the participation of the government. We have initiated this action. That is all we could do, at the same time believing that every citizen should do everything in his or her power to make his or her living surrounding better. Therefore, if enough is enough, begin by putting a fullstop.

This whole idea started from a single question that we posed to ourselves at the beginning of the so-called security crisis in Macedonia, noticing the weakness of the citizens. The questions "What frightens us most in these days?" was posed to many Macedonian citizens through the free telephone lines, in Macedonian and Albanian language, in order to hear the citizens’ voice. The answers that we received did not refer only to the security crisis, but also to the political, economic, and social conditions that all endanger human existence. The citizens, Macedonians, Albanians, Roma, Turks, Serbs and the Vlachs all fear of relatively same things. It presented the way how citizens perceive the situation and made us gather and talk about our mutual problems and about our power to mutually contribute to resolve them. The meeting which gathered more than one hundred associations of citizens was held in Ohrid. We also received an answer to the question WHAT FRIGHTENS ME MOST?, but we also heard different ideas, suggestions and initiatives that forced us to again mutually undertake something.

We started the project believing that the vast majority of the citizens, regardless of their national origin, feel that enough is enough. Therefore, we have decided to present those answers to the public and to create a symbol that will enable us to be clearer in our intentions. We chose a nationally neutral symbol because we only cared about the citizen. It had to be easily recognizable and applicable and will carry the main message saying that the citizens have had it. Their voice for putting an end to this situation and creating a new beginning was all around us. Between the end and the beginning we have found our fullstop. Then we added ENOUGH IS ENOUGH, as an echo to that voice. That was our main goal – to make that voice be heard.

We do not know where this will lead us, but we are certain that as human beings we deserve better because we know hot to live and how to make things better. Hence, begin by putting a fullstop and saying: enough is enough.

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design: ZipZap & Metamoprhosis